Determinan Minat Mahasiswa Menjadi Entrepreneur (Studi pada Mahasiswa STIE Indonesia Banjarmasin)

RR. Siti Munawaroh, Hj. Masithah Akbar

Abstract


This study aims to identify factors that influence student interest to become an entrepreneur that is attitude, subjective norm and behavior control based on Theory Planned Behavior model, on STIE Indonesia Banjarmasin students. This study used 132 samples from students who have taken entrepreneurship subjects. Data collection using questionnaires and interviews. The analytical method used to test the hypothesis is multiple linear regression. The test results showed that the attitude of influence on student interest to be entrepreneurs, subjective norms do not affect the nterest of students to be entrepreneurs, and behavioral controls affect the student's interest to be entrepreneurs.

Keywords


attitude, subjective norms, interests, behavior control, entrepreneur

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